To listeners, line blurs between WGBH, WBUR
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From the Boston Globe – 4/17/2010
Stations strive to gain distinctions that audiences, sponsors can hear
Both stations, which are independent and design their own programming schedules, also announced recent changes in their lineups. In January, for instance, WGBH launched two local midday shows anchored by the broadcaster’s familiar personalities: “Greater Boston’’ television host Emily Rooney and “Beat the Press’’ TV commentator Callie Crossley.
To continue to grow and retain listeners, WGBH has added five people to its radio division, including former BBC correspondent Phillip Martin as an investigative reporter. The station also recruited former Boston Phoenix media critic Adam Reilly as a producer for its “Greater Boston’’ program.
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