Turmoil in the air waves
From the Boston Globe: Some listeners are apparently gravitating to WBUR’s new rival because WGBH is offering more local programming, including talk shows. That’s not a bad development.
Read MoreWGBH changes sting public radio rival
From the Boston Globe: Thousands of listeners are leaving WBUR and tuning into WGBH-FM 89.7, which last year replaced music programs with news and talk shows very much like WBUR’s.
Read MoreWBUR launches ad campaign to compete with WGBH
From the Boston Globe: A series of new TV ads and billboards are part of WBUR’s new marketing campaign aimed at differentiating itself at a time when it faces fierce competition from WGBH-FM.
Read MoreTo listeners, line blurs between WGBH, WBUR
From the Boston Globe – 4/17/2010 Stations strive to gain distinctions that audiences, sponsors can hear Both stations, which are independent and design their own programming schedules, also announced recent changes in their lineups. In January, for instance, WGBH launched two local midday shows anchored by the broadcaster’s familiar personalities: “Greater Boston’’ television host Emily…
Read MoreWGBH bringing TV shows to radio
From the Boston Globe WGBH said it plans to air more of its popular TV programs on the radio starting Tuesday as part of its effort to reinvent 89.7 FM as Boston’s next full-time news and information radio station – and set it apart from competitors that dominate the market. WGBH officials said the station…
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